Global Restaurant Chain Collaborates with Marquee AV and Audiologic to Create an Ambience that Increases Dwell Time
21st August 2023, London, United Kingdom – Vapiano Restaurants are renowned for their delectable array of fresh pizzas and pastas, served in an ambiance of relaxed sophistication, with relaxing dining spaces full of natural light with open kitchens with laid back vibes.
With a sprawling presence across 25 countries and a total of 135 establishments, Vapiano understands the integral role that ambience plays in customer satisfaction and engagement. Essential to this ambience is quality audio with great music, and Vapiano reached out to professional audio, visual and lighting installer Marquee AV to upgrade the audio system in their Paddington Restaurant. Offering customers the option to ‘stay as long as you want’, Vapiano as well as many others in the hospitality industry, have recognised that curating an environment conducive to relaxation and enjoyment directly correlates with increased dwell time and enhanced spend.
After reviewing the client request and specifications, Stacey Tough, Project Director at Marquee AV, contacted Audiologic regarding the supply of the audio system. Through discussions with Paul Simpson, Business Manager at Audiologic, 11 x Ecler Drop 6 pendant loudspeakers and 3 x Ecler Arqis SB10i subwoofers were specified for the project.
Clarifying the choice, Paul Simpson explains: “The Ecler Drop6 2-way pendant speaker suits this setting perfectly. It boasts a 6.5″ woofer and a 1″ silk dome tweeter, along with a 70/100V line transformer offering power options of 60/30/15 and 7.5 watts. These selections are available in both high and low impedance levels. Crafted from reinforced ABS with fibreglass, the speaker offers a sleek design, completed with a paintable grille, ensuring effortless integration into the environment.”
As well as the hospitality industry, applications for these speakers include corporate and residential buildings, leisure centres, meeting and conference rooms and auditoriums.
The Ecler ARQIS SB10i wooden subwoofer reinforcement cabinet offers a compact format, stylish aesthetics, excellent sound quality and long-term reliability, featuring a 10″ LF driver and internal LPF with 2 frequency settings. The ARQIS series has been specifically designed to fulfil permanent installation requirements where a perfect balance between sound performance and architectural/interior’s design matching is a must.
On working with Audiologic, Stacey Tough adds: “We are lucky to work so closely with Audiologic, they are a trusted supplier who we have a good relationship with that goes back a long time, and we enjoy working with them – they delivered on time as requested, as always! This helped further with a smooth, efficient installation, and boosted customer satisfaction with this job even more.”
Navigating the intricate spatial layout of the restaurant posed a unique challenge, requiring the even dispersion of sound throughout the expansive area. The strategic placement of the subwoofer presented a particular conundrum, artfully addressed by Marquee AV through the creation of custom brackets. This ingenious solution ensures that the subwoofer remains concealed from view, preserving the restaurant’s aesthetic allure.
Reflecting on the outcome, Stacey Tough enthused, “The clients were highly satisfied with the project, underscoring our exceptional work. Their resounding approval has led to subsequent project requests and repairs, a testament to the resounding success of this installation.”
Audiologic (http://www.audiologic.uk) has led the market in recent years providing innovative audiovisual services to enhance the visitor experience in public spaces and large venues. Founded in 2004, the Company is a highly respected UK-based solutions provider for world-leading manufacturers of audio equipment known for their high standards of performance, flexibility and reliability. Audiologic pays close attention to all innovations and developments within the industry in order to maintain its comprehensive knowledge base for superior technical support throughout – with the very highest standards of customer service an absolute priority.
For more information visit: http://www.audiologic.uk